Policy Analysis of the Development of Iran’s Cinema Industry: A Thematic Analysis Approach
Keywords:
policy, development, industry, cinemaAbstract
One of the distinctive domains within cultural industries and the cultural economy is cinema, which holds substantial importance from cultural, social, and economic perspectives. On the one hand, the cinema industry is among the principal instruments of culture-building in society. By creating specific conditions for audiences and instilling particular ideas, the cinematic space plays a fundamental role in shaping and transforming societal attitudes. One of the primary pathways to achieving development is the adoption and implementation of appropriate and timely policymaking. Accordingly, the aim of the present study is to analyze the policymaking processes related to the development of Iran’s cinema industry. In terms of purpose, the study is applied; in terms of data, it is qualitative; and in terms of analytical method, it employs thematic analysis. The statistical sample consisted of 10 experts from the cinema industry. The sampling method was non-random purposive sampling. Based on the analysis of documented policies—including approvals, bylaws, and regulations—as well as the programs of Ministers of Culture and Islamic Guidance across different periods, in addition to interview analyses, 20 categories for the development of Iran’s cinema industry were identified. The findings indicate that the policies and strategies governing Iran’s cinema economy have been influenced by the political discourses of each period and government. Even with changes in individuals and relevant officials within a single government, shifts can be observed in policies and strategies and, consequently, in actions and outcomes.
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Copyright (c) 2025 Ali Ganjalikhani Farsangi (Author); Ehtesham Rashidi; Ali Faez (Author)
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